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Make Sure Affiliate Programs Pay for every Sale
A good affiliate program will use quality affiliate tracking software that is reliable and tracks all of your sales. You must make sure that they not only track online sales, but also sales by phone, fax and mail order. Many companies only track online, and this means you will lose between 5% - 10% of your sales.
Also, make sure that the affiliate program uses 'cookie tracking' software to ensure that you will be credited for sales from people who don't buy the first time they visit your website, but come back and buy at a later date.
For those of you who don't know what a 'cookie' is. A cookie is a small piece of information that a web site puts on your hard dri...
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